Luxx

indoor / outdoor portable lamp
Project 01

Luxx

Light and shape, the Luxx concept is founded on this dualism. A light and transparent cover contains an OLED sheet. Luxx is a water resistant toy-lamp and a wall or floor point of light. Luxx is light and icon, It has an identity.
Collaboration with Gianluigi Bortoluzzi.

  • Client: personal concept
  • Role: Concept, Design, Development
  • Field: Industrial Design

Trascience

aluminium bracelets and necklace
Project 02

Trascience

The aesthetics of this collection are fostered by many juxtaposing design elements extracted from the Indian culture while also retaining an affinity for the human form. Transience is an accessory collection designed, developed and produced for the Mariko Sakuma McNeill's fashion collection.

  • Client: Mariko McNeill, USA
  • Role: Development, Engineering, Production
  • Field: Craft Production

TL906

thermal laminator
Project 03

TL906

This is a description of the project. This text is optional and the site layout works fine without it. The slider above (included in the Pro version only) is swipe-enabled with hardware accelerated transitions so it works super-smoothly on touch devices like the iPhone and iPad.

  • Client: Scotch, USA
  • Role: Concept, Design, Development, CMF Design
  • Field: Industrial Design

Patio

professional espresso machine
Project 04

Patio

Patio modifies the traditional method to use a professional espresso coffee machine. It expands the solutions and the placement spaces into the bars and coffees. The architecture is totally re-designed to delete the back side surface and permitting a double side use.

  • Client: Politecnico di Milano, Italy
  • Role: Concept, Design, Development, Engineering
  • Field: industrial Design

Hula Lamp

flexible resin lamp
Project 05

Hula Lamp

Play with the light and make it your, create a private relation with it. Hula Lamp is made by a flexible Mumblex resin sheet, cast with magnetic discs and cutted. It has multi-configurable forms and uses, thanks to the flexibility and the magnetic force, you feel free to design your personal lamp, your ambient light and redo it infinite times.
Collaboration with Andrea Rinaldi and Mumble Mumble for Milan Design Week 2009.

  • Client: Gobbetto Resine, Italy
  • Role: Concept, Design, Development, Production, CMF Design
  • Field: Craft Production

Ventigradi

electric scale for ODG market
Project 06

Ventigradi

Ventigradi is designed on the desire to create a product suitable on the client's needs. A project, composed of functional reconfigurable modules, that break down deposits of stock and production and assembly costs. The lateral support contains all the connections and each module is electrically self sufficient to have a distributed configuration.
Collaboration with Mattia Valle and Marco Stanganelli.

  • Client: Omega Bilance, Italy
  • Role: Concept, Design, Development, Engineering
  • Field: Industrial Design

Wundertaste

condements set
Project 07

Wunderstate

The milanese house-museum Poldi Pezzoli asked to design evocative gadgets to sell in the inside bookshop. The concept proposal is a condiments-set made in porcelain, that contains the symbols and the indentities of the multiple artistic styles of the Poldi Pezzoli's collection.
Collaboration with Andrea Rizzardi, Alberto Negri and Matteo Moret.

  • Client: Poldi Pezzoli Museum, Italy
  • Role: Concept, Design, Prototyping, Communication
  • Field: Craft Design

Allure

bathroom care tools set
Project 08

Allure

Anatomy cleaning tools by Scotch Brite, are designed keeping in mind a higher level product. It represents an evolution in terms of materials and usability of the common cleaning tools. These products are designed in Italy by Narai in collaboration with the 3M Global Design Lab for the US market and at this moment they are available at Target nationwide.

  • Client: Scotch-Brite, USA
  • Role: Design, Development, CMF Design
  • Field: Industrial Design

Brio

power blender
Project 09

Brio

Brio Power Blender is designed to have ultra-high-speed motor coupled with the unique program liberates phytonutrients from vegetable and fruit. The special elegant surface finishing and unique shape is designed in Italy. It has combined the flat and monolithic surface, prominent body and gear concept smoothly together. The mirror-like front face and control gear with sprayed main body design which brings you visual sense of conflict, but at same time it also brings you visual sense of harmony.

  • Client: Mexus, China
  • Role: Concept, Design, Development
  • Field: Industrial Design

Savoy

bike jet helmet
Project 10

Savoy

The wind flows around the biker drawing the horizontal lines, the MV Agusta race-soul pulses in the central band that connecting the Wheel on the top with the MV logo on the rear side. The Royal Blue Marine and the Platinum White zones are divided by two lines of Sapphire Blue and Light Gold to enhance the contrast between the hues.
Savoy won the Creativity Design Award - MV Agusta Helmet Design Contest 2011.

  • Client: MV Agusta, Italy
  • Role: Concept, Design, Illustration, Communication
  • Field: Graphic Design

MP300

streaming mobile projector
Project 11

MP300

The MP300 comes with a Roku Streaming Stick that allows to stream movies and shows. Made using the same technology found in movie theater projectors, it delivers a stunning picture. It's small enough to fit in the palm of your hand, yet powerful enough to captivate an audience.

  • Client: 3M, USA
  • Role: Development, CMF Design
  • Field: Industrial Design

Torneo

SBK livery
Project 12

Torneo

The bikers face each other like as knights in battle. Torneo identity and livery are based on the war painting tradition. The bike is a thoroughbred and it supports the knight with his spear. The color-set, based on new main sponsor identity, combine two different hues of blue designed to change in move like as a draped horse during a medieval jousting.

  • Client: BMW Motorrad SBK Team, Italy
  • Role: Concept, Design, Illustration, Communication
  • Field: Graphic Design

About

Hi, my name is Antonio and I'm an industrial designer, I completed the Industrial Design BA in 2009 and the Design & Engineering MA in 2012 at Politecnico di Milano. During university, I collaborated with many prototype workrooms, design studios and companies. I attended FuoriSalone 2009 with Hula Lamp project, made in collaboration with Mumble Mumble and Resine Gobbetto. During the last years, managing several international projects, following these from the concept to the pre-production phase, I deep understood of all the steps behind the develop of a global project.

Design Idea

Designing a new product means imagining a story, designing a relation between the user and the object. Following this philosophy, I aim to design products with a great care about the finishes, the interfaces, the materials and the constant search of the best final quality. During the studies and the work experiences I improved my abilities to combine a good and smart design with high technology and accurate details. I care how the material combination looks and the tactile perception of the finishes communicates with the people. I aim to realize not a simple product, but an icon, a secret life companion that tells a story and create an unique relationship with the owner.

"Our work should be done with extreme love, remembering that we do it for the people. There's more satisfaction for a designer to see his creation used and lived. More than just for the magazine covers, I worked to see my clothes in the street." Giorgio Armani

Potted Cactus Logo

The cactus lives in habitats subject to at least some drought or in extremely dry environments. Cacti show many adaptations to survive everywhere, they continue their life following their way. The pot preserves the roots, it's a kind of mobile house that expands the possibilities to be a globetrotter.

Web Graphic Project

The web structure and the graphic project are based on the Type & Grids theme designed by Jeremiah Shoaf, Interactive Art Director and Visual Designer based in Colorado, US.
If you want, you can see more about Jeremiah and his works here.

Agency Experience

Eriz Lab, Happy Design, 3M Global Design Lab, Narai, Mac Design.

Brand Experience

3M, Air Wick, Allianz, Arcelik, Babybelle, BMW Motorrad, Bondo, Bugatti, Carimali, Duraleu, Fastweb, Filtrete, Guzzini, Heiger, Indesit, Maxilar, Mexus, Necta, Omega, Post-it, Pruven, RGV, Scotch, Scotch-Brite, VDM.

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